Visit Santa Cruz County
Santa Cruz, California
Financial Health Score
9-metric score across financial health, operational efficiency, and organizational resilience. Based on IRS Form 990 data.
Good
Financial Trends
5-Year Trend Analysis
Financial Health Indicators
Filing History
13 filings on record| Year | Revenue | Expenses | Assets | |
|---|---|---|---|---|
| 2023 | $3,090,368↑1% | $3,058,151↑3% | $2,155,039↑2% | |
| 2022 | $3,056,246↑25% | $2,965,889↑23% | $2,111,555↓11% | — |
| 2021 | $2,439,375↑5% | $2,408,595↑9% | $2,373,577↑10% | — |
| 2020 | $2,329,943↓15% | $2,207,723↓17% | $2,153,757↑12% | — |
| 2019 | $2,728,233↑9% | $2,671,763↑10% | $1,920,845↑18% | — |
| 2018 | $2,505,745↑5% | $2,427,611↑5% | $1,623,994↑18% | — |
| 2017 | $2,379,481↑1% | $2,314,379↑1% | $1,376,089↑13% | — |
| 2016 | $2,355,682↑15% | $2,295,359↑15% | $1,218,521↑56% | — |
| 2015 | $2,043,517↑2% | $1,987,734↑1% | $781,892↑1% | — |
| 2014 | $2,001,937 | $1,972,393↓1% | $770,811↑1% | — |
| 2013 | $2,007,563↑2% | $2,002,199 | $761,839↓10% | — |
| 2012 | $1,974,356↑18% | $2,002,311↑21% | $845,657↑60% | — |
| 2011 | $1,668,860 | $1,651,537 | $527,431 | — |
Frequently Asked Questions
What does Visit Santa Cruz County do?▼
Visit Santa Cruz County is a community improvement & capacity building nonprofit organization based in California. It is classified under NTEE code S33L and is registered as a 501(c) tax-exempt organization with the IRS.
Is Visit Santa Cruz County financially healthy?▼
Based on our 9-metric Financial Health Score model, Visit Santa Cruz County has a score of 68/100 (Grade: B+). This score evaluates working capital, surplus consistency, debt ratio, revenue trends, program spending, fundraising efficiency, executive compensation, revenue diversification, and vulnerability indicators.
How much revenue does Visit Santa Cruz County generate?▼
Visit Santa Cruz County reports $3.2M in annual revenue and holds $2.8M in total assets, based on IRS filings.
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